MSD - Nivoria
64798
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MSD

Objective: Brand communication optimization

Increase the engagement in RRSS with users, and create the processes and trainings within the Company, for the management of those RRSS.

 

Strategy: Matching and dedication
Full time dedication of a Nivorias resource for the management, optimization and community management of the pharmaceutical’s social networks.

 

Technlogy: Social Studio (By Salesforce) and Kapost.
We use worldwide tools validated and used by the Company, to program, analyze and track information on social networks.

 

RESULTS:
Increases the number of publications by 60%
Increase in visits to the twitter profile by more than 16%.
We double the number of brand mentions per month

Category:

Casos Nivoria