We set the main KPIs and use our network of national and global partners to design a media plan that is tailored to the objectives of each campaign, in any advertising format.
Premium display
To ensure your visibility and exposure, we develop a media planning strategy using high-impact banner ad formats.
We use prominent positioning on premium sites with a high level of affinity with our target audience, increasing the recognition of our customers’ brands and products.
Online video/radio
The in-stream and out-stream video formats not only deliver a high level of visibility, they also allow you to connect with your audiences far more effectively than with traditional advertising.
Covering everything from YouTube management to video networks and online TV, we create a video marketing plan that is tailored to the characteristics of each campaign.
In addition to video formats, we also work with audio formats via online radio networks and music streaming service providers (Spotify, Deezer, etc.).
PPC networks/native ads
Given that performance is our main objective, at Nivoria we manage agreements with the leading platforms, like GDN, and publishing groups, to deliver traffic at very competitive prices, based on the CPC purchasing model.
Whether aiming for direct-response targets or simply to promote content, we also opt for native advertising formats, ensuring that our customers’ messages blend in far more seamlessly with the editorial flow of the sites.
